Listen Post Podcast Table Of Contents Introduction: a Strategic Crossroads You’ve probably felt that familiar mix of awe and unease lately—while conversational AI is exciting, the truth is, it could undercut your organic traffic. Google’s rollout of AI Overviews and AI Mode introduces chatbot‑style summaries that answer queries directly—often without any clicks through to your…
The arrival of OpenAI’s ChatGPT late last year kicked off a race between Google, Microsoft, and others to see who would be the first to bring conversational AI to the search space. ChatGPT is an astonishing technology, but it has a significant limitation: It knows nothing about events that happened after 2021, when its transformer-based…
There are many reasons you might want Google to stop indexing a page on your site. Maybe the content is outdated and no longer relevant. Maybe you need to remove the content for legal reasons. Or maybe you simply no longer want to be online.
It’s not enough to simply build your website and unleash it on the Internet. Maintaining a decent web presence requires constant vigilance, hard work, and at least a little expertise. After all, there’s a lot going on underneath the surface.
What’s in an ad?