You\u2019ve taken the first step to getting your business online. You\u2019ve chosen and registered a great domain name. That\u2019s awesome – now all you need to do is find a web host.<\/p>\n\n\n\n\n\n\n\n
Let\u2019s take a step back and assume you don\u2019t know a great deal about the world of online business. That\u2019s fine. Everyone was new to it at one point or another, even the most brilliant web developer or most veteran webmaster.<\/p>\n\n\n\n
To get your business online, web hosting is your best bet – it basically means you rent space on an Internet-facing server. Your host will generally handle the work necessary to get your site online, and all you need to do is design and configure the website itself. If it helps, you can think of your web host as the digital equivalent of a landlord for a brick and mortar store.<\/p>\n\n\n\n
They provide you with the physical space and infrastructure, and you do the rest. But why bother with this whole song and dance, anyway? Why does web hosting even matter?<\/p>\n\n\n\n
For a few reasons. <\/p>\n\n\n\n
You might think that you can get away with not having a website. Here\u2019s the thing about that – it\u2019s 2019. Even the older generation of consumers have fully acclimated to the Internet, and as a result, the number of businesses that can get away with not maintaining some <\/strong>sort of web presence is shrinking rapidly. These days, most people research a business online before deciding to make the trip to a physical outlet. If you don\u2019t have a website, not only will it be more difficult to find any information about who you are and what you do, it\u2019ll also be harder for you to control your branding. You\u2019ll have no say in what your prospective customers do <\/strong>uncover about you.<\/p>\n\n\n\n Web hosting companies are highly-specialized service providers. They already have the necessary infrastructure in place to serve their clientele, including high bandwidth networks and powerful hardware. More importantly, they\u2019re experts at what they do – they know how to navigate the complex technical challenges involved with managing a web server.<\/p>\n\n\n\n That includes managing security threats and development lifecycles, dealing with hardware and software failure to ensure maximum uptime, and walking clients through any issues they may encounter. Even if you have dedicated IT personnel, self-hosting is a bad idea. It\u2019s extremely costly, incredibly challenging, and rife with security concerns and considerable barriers to entry. Unless you\u2019re running a massive, Fortune 500 company, you\u2019re going to want to choose a reliable web host instead of going the journey alone. And even then, many large enterprises still choose not to self-host. <\/p>\n\n\n\n In most cases, when you choose a web host, you aren\u2019t just selecting a faceless web server. You\u2019re signing a partnership with a brand that\u2019s as devoted to your success as you are. Most reputable web hosts provide a ton of value-added services for prospective clients beyond the basics – self-management portals and knowledge bases, full technical support, and so on.<\/p>\n\n\n\n Particularly if you\u2019re a small business, you\u2019ve every reason to spring for web hosting over self-hosting, and very few reasons not to. Web hosts simply provide better service and reliability than you can manage on your own, and value-added services only sweeten the pot. Find a good host to work with, and you\u2019ll have your brand on the web in no time. You\u2019ve taken the first step to getting your business online. You\u2019ve chosen and registered a great domain name. That\u2019s awesome – now all you need to do is find a web host.<\/p>\n","protected":false},"author":3,"featured_media":103,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-hosting"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/posts\/102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/comments?post=102"}],"version-history":[{"count":1,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/posts\/102\/revisions"}],"predecessor-version":[{"id":104,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/posts\/102\/revisions\/104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/media\/103"}],"wp:attachment":[{"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/media?parent=102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/categories?post=102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seohost.net\/blog\/wp-json\/wp\/v2\/tags?post=102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/p>\n\n\n\nYou Probably Don\u2019t Have The Resources To Self-Host<\/h2>\n\n\n\n
<\/p>\n\n\n\n
<\/p>\n\n\n\nMost Hosts Offer Extra Services That Make It Worth Your While<\/h2>\n\n\n\n
Don\u2019t Go It Alone<\/h2>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"