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Google’s AI Mode: The SEO Hosting Implications You Can’t Ignore
Listen Post Podcast Introduction: a Strategic Crossroads You’ve probably felt that familiar mix of awe and unease lately—while conversational AI is exciting, the truth is, it could undercut your organic traffic. Google’s rollout of AI Overviews and AI Mode introduces chatbot‑style summaries that answer queries directly—often without any clicks through to your site. But don’t…
What Is Bard, Google’s Response to ChatGPT?
The arrival of OpenAI’s ChatGPT late last year kicked off a race between Google, Microsoft, and others to see who would be the first to bring conversational AI to the search space. ChatGPT is an astonishing technology, but it has a significant limitation: It knows nothing about events that happened after 2021, when its transformer-based…
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3 Factors That May Cause a Decline in Website Traffic
Has your website seen a sudden and unexpected downturn in traffic? While that’s certainly concerning, it’s not the end of the world. Here are some of the most common causes of traffic decline, and what you can do about them.
5 Characteristics That Define a Low Quality Website
We spend a lot of time talking about what you should do with your website from a search engine optimization perspective. Today, we’re going to talk about what you shouldn’t do. Here are five characteristics that can, to some extent, be found on every bad website.
The Unexpected Relationship Between Color and SEO
There’s a lot that goes into search engine optimization, from compelling content to technical elements. Believe it or not, color actually plays a role in SEO as well. A greater one than you might expect.