SEO Hosting Blog
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SEO Hosting vs Multiple Hosts: What Spreading Your Sites Really Costs
TL;DRSpreading a network across multiple hosts separates the IP address and the server, and Google has said neither one sets your rankings. Most of the other things that connect your sites, from the registrar record to the analytics ID, move with you to every host. What multiple hosts really adds is admin: a login, a renewal and a PHP schedule per site. For three sites that is a fair trade. Past that, we think one SEO host with separate addresses and nameservers per site is the better one, and the calculator below lets you test that against your own numbers.
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Bad Neighborhood IPs: What Sharing an IP With Spam Sites Actually Costs You
TL;DRA bad neighborhood IP is mostly not a ranking problem: Google’s spam policies describe links and behavior, not addresses. What an address’s history really costs you is rejected mail, challenged traffic and a cleanup you run yourself. We scanned the 512 addresses around our own site against two blocklists to show what a real neighborhood looks like, and how to check yours in five minutes.
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Search Engine Optimization Is Not A Magic Bullet. You Need to Understand Its Limitations
We’ve all met at least one search engine optimization (SEO) snake oil salesman. You know the type. Grandiose and sweeping promises. Language bogged down with so much jargon it’s functionally meaningless. An endless barrage of gaslighting and cold opens. To hear these people talk, SEO is some sort of mystic art, and mastery means you’re…
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Go Beyond Traditional User Intent With Micro-Intents
We’re going to assume you’re already familiar with the four major search intents—transactional, informational, navigational, and brand. What you may not know is that as search engine optimization has continued to evolve, those intents have slowly started to lose relevance. To put it another way, a general idea of what a searcher wants is no…
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Three Things You Need to Understand About TikTok SEO
With over one billion monthly active users, TikTok is among the most popular social networks in the world, eclipsed only by Facebook, YouTube, and Instagram. It’s also rapidly becoming the social app of choice for millennials and generation Z, who together make up roughly 75% of its global base. Suffice it to say, if your…